Callaway Transportation
My first job as a Graphic designer took place with Callaway Transportation. I created many bus signs and curb-side signs for their different events, where they organized transportation. I also did general work in the office and directed buses during the shows as well.
Key Takeaways
I learned and improved quite a few skills at Callaway Transportation:
How to improve the readability and legibility of text on printed signs
Properly set up files for print
How to better establish visual hierarchy
Improve wayfinding systems
2025
ASCA (2025)
The American School Counselor Association (ASCA) is an organization that supports school counselors by providing training, ethical guidelines, and educational resources. They hosted their annual 2025 conference in July in Long Beach, California. I designed the lobby sign and bus signs for this show. There was a specific branding guideline to follow with this project. This included colors and elements such as the palm trees on the lobby sign.
NAACP (2025)
The National Association for the Advancement of Colored People (NAACP) is the nation's oldest and largest grassroots civil rights organization. Founded in 1909, its mission is to eliminate race-based discrimination and ensure the political, educational, social, and economic equality of all persons. They hosted a conference in July of 2025 titled “The Fierce Urgency of Now”. I designed a few different things for them. I created the lobby sign and bus signs as usual, but this time I also had to create a map for the route 1 shuttle pick-up location. I had to follow the branding guidelines for this project, too, of course.
PAS (2025)
The Pediatric Academic Societies (PAS) is an organization that connects thousands of leading pediatric researchers, clinicians, and medical educators worldwide. They hosted their annual conference in Hawaii in April 2025. I created the lobby sign for them and the bus signs as well.
2024
AAFP (2024)
The American Academy of Family Physicians (AAFP) was founded in 1947. Their mission is to improve the health of patients, families, and communities. This conference took place in Phoenix, Arizona, from September 24th, 2024, to September 28th, 2024. I designed the lobby sign for this show.
American Legion (2024)
The American Legion was founded by an Act of Congress after World War I. The American Legion advocates for the needs of every generation of veterans, service members, and their families who pledge to protect the United States of America. In 2024, they hosted a conference in New Orleans, Louisiana, which took place from August 23rd, 2024, to August 29th, 2024. I designed the lobby sign to the right and the bus signs below.
PAS (2024)
The Pediatric Academic Societies (PAS) is an organization that connects thousands of leading pediatric researchers, clinicians, and medical educators worldwide. They hosted their annual conference in 2024 in Toronto, Canada, from May 2nd to May 6th, with transportation services starting on May 3rd, 2024. I designed the lobby sign (to the right) and bus signs (bottom image) for the conference.
Orgill (2024)
For the Spring Dealer Market hosted by Orgill, a hardware distribution company, in 2024, I was tasked with creating a banner that included all platinum sponsors.
2023
American Academy of Family Physicians (AAFP) (2023)
The American Academy of Family Physicians (AAFP) had a conference in Chicago, Illinois, from October 24th, 2023, to October 29th, 2023. Founded in 1947, the American Academy of Family Physicians (AAFP) is a professional society and one of the largest U.S. healthcare associations with 128,300 members. I designed bus signs (below) and the lobby sign (to the right).
Delta Sigma Theta (2023)
The 56th National Delta Sigma Theta Convention took place from July 18th, 2026, to July 23rd, 2026, in Indianapolis, Indiana. Delta Sigma Theta has over 350,000 members worldwide. I designed the lobby sign to the left and the route signs (placed in bus windows) for the show.
2022
NBMBAA (2022)
The Annual National Black MBA Association Conference & Expo (NBMBAA) invited thousands to Atlanta, GA, for a 3-day conference and expo in 2022. They typically have 10,000 conference attendees each year. I designed the lobby sign (on the right) for this show and the bus signs (below).